Weekly Wednesday Wire: February 11, 2015

USBC Updates

"Welcome Congress" Event Update

On January 22, MomsRising and USBC volunteers delivered special welcome kits to every member of the new 114th Congress, reminding them that "Breastfeeding Saves Dollars and Makes Sense" and asking them to help "make change" for our nation's families. Each welcome kit included a mini fanny pack "change holder" with a dollar-themed info card and wooden coins tucked inside. The welcome message gathered more than 15,000 signatures, calling for Congressional action on priorities compiled from YOUR feedback on our December Virtual Town Hall Meeting, and informed by input from our network of national member and partner organizations and breastfeeding coalitions. Each kit also included a state fact sheet with information about the state's progress towards HealthyPeople 2020 breastfeeding objectives, federally funded breastfeeding projects, and state breastfeeding coalition. Thank you to all who gave input, signed on, and made deliveries to ensure breastfeeding families are on high on the "to do" list for the new Congress!


Federal News

EMPower Breastfeeding Initiative Hospital Recruitment Webinars, from CDC and the EMPower Team

The Centers for Disease Control and Prevention has launched EMPower Breastfeeding: Enhancing Maternity Practices (EMPower), a three-year hospital-based quality improvement initiative focusing on maternity practices. Developed in partnership with Abt Associates, Carolina Global Breastfeeding Institute, Center for Public Health Quality, and Baby-Friendly USA, EMPower is designed to support 100 hospitals in the achievement of Baby-Friendly USA designation. Hospitals will be selected to participate based on set criteria designed to address issues of equitable access to maternity care that optimally supports mothers to be able to breastfeed. The application will be available on the EMPower website by February 18 at 3 p.m. ET. Hospital Recruitment webinars will be held on February 24 at 3 p.m. ET and February 26 at 2 p.m. ET. For additional information on the initiative and how hospitals can apply, please visit EMPowerbreastfeeding.org.


Member News

2014 Success Stories, from ASPHN

The Association of State Public Health Nutritionists has released 2014 Success Stories highlighting ASPHN members' innovative work to promote healthy eating, including breastfeeding successes stories from California, New Hampshire, and South Carolina.


Collective Impact Connection

CHNA Webinar Series, from PHI & Community Commons

The Public Health Institute and Community Commons have launched a two-part series of 19-minute webinars on Community Health Needs Assessment (CHNA) reporting. The first webinar, Learnings from the Field: How to Improve Your Second Round of CHNA Reporting, will be Wednesday, Feb 18 at 2 p.m. ET, and the second, Using Community Commons to Prioritize Vulnerable Populations and Gather Secondary Data, will be Tuesday, February 24 at 2 p.m. ET.


News from the Field

Community Health Worker Resources, from PHI

The Public Health Institute has released new resources, including a report, discussion paper, and short video, on how and why community health workers (CHWs) should be brought into the mainstream of health care delivery as a strategy to achieve the Triple Aim goals of lower costs, better care, and improved outcomes.

Infant and Toddler Food Study, from Pediatrics

The journal Pediatrics has published a new study evaluating the sodium and sugar content of commercial infant and toddler complementary foods in the United States. The study recommends that pediatricians advise parents to look carefully at labels when selecting commercial toddler foods, and limit salty snacks, sweet desserts, and juice drinks.


News and Views

The Hechinger Report:"Breastfeeding and the Achievement Gap"

Quartz: "The 'mommy wars' aren't real—but the attack on American women is"

The Washington Post Wonkblog: "The Super Bowl ads were right: Dads in America really are changing their act"

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